Privacy Policy

Last Updated: [Insert Date]

At Vera Bradley Shop (“we,” “us,” or “our”), your privacy is as important to us as the quality and security of our premium travel essentials. This Privacy Policy explains how we collect, use, protect, and share information when you visit shopluggagenow.com or make purchases from our global selection of luggage, handbags, and travel accessories.

1. Information We Collect

To provide our sophisticated travelers with seamless service, we collect:

• Personal Information: Name, email address, shipping address, phone number, and payment details when you purchase our hardside carry-ons, leather handbags, or other travel gear.
• Transaction Data: Purchase history, order details, and payment method information for our premium luggage sets and accessories.
• Technical Information: IP address, browser type, device information, and cookies data to enhance your browsing experience.
• Communication Data: Records of your inquiries about our RFID-protected handbags or lightweight rolling luggage when you contact our customer service.

2. How We Use Your Information

We use your information with the same care we put into crafting our carry-on duffels and garment bags:

• Process orders for our stylish travel products and provide order confirmations
• Deliver your hardside checked luggage or crossbody bags to your destination
• Provide customer support for questions about our kids’ luggage or large checked luggage
• Improve our website and product offerings based on customer preferences
• Send promotional communications about new arrivals and luggage sets (with your consent)
• Prevent fraud and enhance security, mirroring the protection of our RFID handbags

3. Data Sharing and Disclosure

Like our carefully designed carry-ons, we handle your data with precision:

• Service Providers: We share information with trusted partners who assist with payment processing (PCI-DSS compliant), shipping, and marketing—only to the extent necessary to provide our services.
• Legal Requirements: We may disclose information if required by law, similar to how our security features protect against unauthorized access.
• Business Transfers: In case of merger or acquisition, customer information may be transferred, with appropriate privacy protections.

We never sell your personal information to third parties for marketing purposes.

4. Data Storage and Security

We protect your data with the same dedication we apply to our secure payment methods:

• All transactions are encrypted with 256-bit SSL technology
• Payment information is processed with bank-level security standards
• We implement robust physical, electronic, and administrative safeguards
• Data is stored on secure servers with limited access

While we implement these measures with the same attention to detail as our hardside luggage construction, no internet transmission is 100% secure.

5. Your Rights and Choices

You have control over your information, just as you control your travel plans:

• Access & Correction: You may review and update your account information
• Marketing Preferences: Opt-out of promotional emails about our new arrivals
• Data Deletion: Request deletion of your personal data, subject to legal requirements
• Do Not Track: Our website currently doesn’t respond to “Do Not Track” signals

6. Cookies and Tracking Technologies

Like the smooth-rolling wheels on our luggage, we use cookies to ensure smooth navigation:

• Essential Cookies: Necessary for website functionality and secure checkout
• Analytics Cookies: Help us understand how travelers interact with our site
• Marketing Cookies: Used to show relevant ads for our travel products (with consent)

You can manage cookie preferences through your browser settings.

7. International Data Transfers

As a global retailer of premium luggage and handbags, we may transfer and process data in the United States and other locations. We ensure appropriate safeguards are in place for these transfers.

8. Children’s Privacy

While we offer kids’ luggage, our website is not directed at children under 13. We don’t knowingly collect personal information from children without parental consent.

9. Changes to This Policy

We may update this policy as we introduce new travel products or services. Significant changes will be communicated through our website or email.

10. Contact Us

Thank you for trusting Vera Bradley Shop with your travel needs and your personal information. We value your privacy as much as we value crafting durable, stylish luggage for your journeys.